A Certificate You Can’t Buy: A Gift for Couples Who Said “Yes” to Each Other
1 minute
Ribas Hotels Group has launched a new loyalty initiative for guests who propose at any of the chain’s properties—a lifetime appreciation certificate.
How the Certificate Works
If a marriage proposal takes place at any Ribas Hotels property—whether it’s Ribas Duke in Odesa, Ribas Karpaty in Bukovel, or any other hotel in the network—the couple receives a special certificate.
The terms are clear and simple:
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One free night’s stay every year
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At the exact same hotel where the proposal took place
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On the exact same date
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Valid indefinitely, for as long as the couple remains together
The certificate cannot be bought or sold, nor can it be transferred to third parties. If the couple eventually splits up, the certificate becomes invalid.
The Idea Behind the Project
“Recently, we noticed that guests have been proposing, celebrating weddings, or coming to our hotels for their honeymoons much more frequently—especially during the spring and summer season. It warmed our hearts to realize we were part of their love story, so we decided to give them a gift and turn our hotels into a small annual tradition for their life together,” explains Olena Tymchuk, Project Manager at Ribas Hotels Group.
First Couples Have Already Received Their Certificates
This summer, proposals took place at Ribas Karpaty and Mandra Morion, and both couples have already claimed their certificates. This means that every year on that same date, they will return to the place where their story began.
What It Brings to the Chain
This initiative isn’t meant to scale like a standard promotional campaign—and that is precisely where its value lies. It transforms a one-time occasion into a long-term connection between the guest and the brand: the couple returns not because of a discount, but because the location holds emotional value and personal meaning for them.
